Why people do not buy Running.

For runners from first 5K to marathon who fear the next injury more than a slow time. See the doubts and regrets people repeat, plus the linked comments behind each objection.

8 objections128 comments5 threadsupdated 4 days ago
  1. “I hate running just to run, it's boring without a purpose or game”

    fit
    4

    How to answerShow how running can be gamified with apps, races, or social clubs that add purpose and competition to every run.

    “I hate running just to run. If I am playing a game then I have a great time running. Though if it’s for exercise, I get my cardio by using a rowing machine.”

    01
  2. “The first 10-15 minutes are absolute hell before it feels good”

    effort
    4

    How to answerNormalize the tough start and teach warm-up strategies that make those first minutes more manageable.

    “Damn dude I don't even like running but even I can't deny the euphoria I feel mid-run (on the rare cases I do) when your pace and breathing are all in sync. You feel strong and you feel like you can just go on forever. The first 10-15 minutes to get to that point are absolute…”

    02
  3. “I'm pushing too hard and running faster than my fitness can support”

    effort
    4

    How to answerProvide clear pace guidance and training plans that emphasize starting slow and building gradually.

    “The main reason people think running sucks is because they are running faster than their fitness can support. Once you get used to it, easy and long runs can be very enjoyable.”

    03
  4. “I get injured when I try to run regularly”

    risk
    4

    How to answerOffer injury prevention resources, proper form guidance, and recovery protocols to keep runners healthy.

    “I did Couch to 5k years ago and couldn't believe that it got a lifetime hater of running to the point where I could jog a 5k. Unfortunately I got horrendous shin splints at the end but yeah, that shit works.”

    04
  5. “I actually hate running, even though I do it”

    fit
    4

    How to answerAcknowledge running isn't for everyone and highlight the post-run benefits that make it worthwhile.

    “the actual running sucks, i hate it and i want to stop. but then i think about getting out of the house, how much better i feel after, how it supports my goal and my future, etc. and i end up finishing the run lol”

    05
  6. “I'd rather do other cardio like rowing or play sports instead”

    alternative
    4

    How to answerPosition running as complementary to other activities or emphasize its unique mental health benefits.

    “I hate running just to run. If I am playing a game then I have a great time running. Though if it’s for exercise, I get my cardio by using a rowing machine.”

    06
  7. “I get side aches and physical discomfort when I run”

    risk
    4

    How to answerProvide troubleshooting guides for common issues like side aches, breathing techniques, and pacing strategies.

    “It’s weird how I can play full court basketball for 3 hours and feel fine but if I run just for the sake of running for 3 minutes I’ll have a debilitating side ache.”

    07
  8. “I have health issues or injuries that make running seem impossible”

    risk
    4

    How to answerShare inspiring comeback stories and adaptive running programs that work with various health conditions.

    “4.5 years ago I had a heart attack. They said I'd never chase my rescue kitten again and the goal was to walk 50 feet without my walker without passing out. I said that's not going to work for me, my rescue kitten likes when I chase her. 91 races last year. Last June I finished…”

    08

Want the full objection map and the words to answer each one?

Run a VOC report in Adlicio
01How it works

How to use Objection Finder

  1. 01

    Review the category

    Use the prefilled product category or replace it with another one.

  2. 02

    Find objections

    Press Find objections to group the reasons people hesitate or regret buying.

  3. 03

    Check the receipts

    Read each reframe and open the linked Reddit comments for context.

02Buyer language

What these buyers struggle with

“Every time I build up mileage my shins or my knees flare and I have to stop”
Paraphrased, not a real quote
“I have four pairs of shoes and I still do not know which one is right for my feet”
Paraphrased, not a real quote
“The gels tear my stomach up around mile 16 every single time”
Paraphrased, not a real quote
03FAQ

Objection finder FAQ

How does Objection Finder find objections?

It searches Reddit for discussions about value, regret, disappointment, and wasted money in the category. It reads the useful comments, groups repeated reasons, and keeps linked comments as receipts.

What data does the ranking use?

The ranking uses comments from up to five relevant Reddit threads. Each count is the number of valid source comments attached to that objection in this search.

Is Objection Finder free?

Yes. You can run two searches per week without an account. A free account removes the anonymous IP gate, while the shared weekly tool budget still applies.

Why are there limits?

Each new search reads live Reddit threads and groups the comments. Limits keep the public tool available and control provider costs. Cached searches can return without another live scrape.

How do I get a full objection map in Adlicio?

Open the receipts here to check the source language. In Adlicio, scrape the complete conversations and turn the repeated objections into a voice of customer report, angles, and hooks.
04More free tools

Other free tools

05All free tools

All free tools on Adlicio